QuantDart

Crypto exchange platform - uiux

The and security.

Challenge
How might we help beginners to start investing in crypto in an easy, safe, and valuable way?

Solution

I redesigned the flow, helped implement the new design style guide and branding with the tech development team for the whole revamp for the website and app.

I co-wrote the content strategy with the marketing manager for the website, redesigned the website for users to easily understand the business and how to get started to their first crypto investment.

I held workshops for user interviews, analyzed the script, and drew insights. After that, I audited the existing website and redesigned the whole flow in order to implement the goals for providing a better experience for beginners.

Design Process

1. Ideation & Solution Hunting
2. Research & Synthesis
3. Brand Development
4. Architecture & UX Design
5. UI Design & Prototyping
6. Go-To-Marketing & Business
7. DevTesting & Handoff
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